How are you feeling today? Let me guess... It's the second week back after the New Year, the Christmas tree has come down and the routine you thought you craved post Christmas is starting to feel a bit, well, routine. Already. The resolutions or intentions you set are starting to feel a bit too hard.
I like to call this the 'doubt dip'. The initial wave of enthusiasm you surfed in on is starting to ebb away as the reality of your calendar and your inbox take over again. AND, you haven't yet got far enough into your plan to give you the momentum to keep going. Your energy levels start to dip and you begin to doubt whether you're ever going to get there. Another few half hearted attempts await you before you give up altogether along with everyone else on the 17th Jan. The same goes for business, getting it right in the first few weeks are key to feeling like you've had a fast start.
Want to know how to be a better leader? Know this - leadership is everything you do.
At a recent panel discussion I went to, the question was asked - how do I find time to lead my team? When do I lead in between all of the other priorities I have? And the answer? Leadership is everything you do. Your team will look to you for cues and clues on exactly how you want your business to run. Every conversation you have with them or someone else, you are showing them how people have conversations in your business. Every decision you make, you are showing them how decisions are made and what the priorities are in your business. The way you deal with customers and suppliers is the way that customers and suppliers are dealt with in your business.
As business owners, we're so used to working in the business, managing the next big thing, fixing issues, thinking of ways to drive sales, managing the admin and so on that often it feels incredibly indulgent to just sit and think for a while. Sit in front of a coach though, especially one you've paid to spend time with, and you've really very little choice.
If 'sitting and thinking' feels as though it lacks focus for you, my simple structure for doing your own review of things should work a treat. I've been using it recently to help small business owners review their year in business and the feedback has been incredible. It's disarmingly simple but incredibly effective.
"The bit no-one talks about is the emotional side of running your own business" - Steph Douglas, Don't Buy Her Flowers. A quote from a talk I attended at Stylist Live last Friday - three successful female business owners, on stage talking about how to start a business in an industry that ostensibly you know nothing about.
All three, very impressive women, all three, disarmingly, well, female. Maybe it was the audience (at least 99% women), maybe it was the event (a fashion and lifestyle event), it was probably the brief (make your story accessible) but they were unashamedly and wonderfully open about what it means to be a woman in business.
Last week I attended a LinkedIn Content Marketing Masterclass at LinkedIn Towers in Holborn. It was a quick fire hour with huge amounts of information from two very knowledgeable and passionate LinkedIn employees – Katrina Neal and Richard Sullivan.
Although towards the end I got the impression that it was aimed at B2B with a not insignificant marketing spend (well there’s no such thing as a free lunch right!?), I think a lot of the insights I gained are still well worth sharing.
The one thing I hear time and time again from business owners both new and old, startup or established, big or small is a feeling of overwhelm. A feeling of doing too much, being in too many meetings, trying to succeed on too many fronts.
It's a common issue, and there's a common cause. Complexity is the downfall of many a business and business leader. In the pursuit of success we do as many things as we can to get the results we want. We launch as many products as possible through as many channels as we can, create as many connections as possible and try and be everywhere at once. It's a kind of commercial spread betting and in the start up stage, it kind of makes sense.
I’ve written about the sleep inducing powers of talking about systems and process before. It's something I've encountered the whole of my career - tell someone they need process in their business and their eyes glaze over. Ask them what they want to fix though, or what's holding them back, and they get a whole lot more animated. In 90% of those conversations, the answer to their problems or the thing that will get them unstuck is... you guessed it... a process.
There are three key processes that every business needs. The don’t need to take up huge amounts of time and if you implement and follow these three processes consistently, not only will you have a more profitable and sustainable business, you will also feel more sane and have more time for the good stuff like strategy and, well, the odd day off perhaps!